In our previous discussions about "Device-Friendly Websites" and "Business with Mobile Applications," we highlighted their importance for business growth. To take your growth even further, consider automating your business. In this blog, we will explore "Business Automation."

Business automation involves using technology to transform complex business processes into simpler, streamlined versions. This technology replaces manual efforts in recurring tasks with intelligent, rules-driven automation. The benefits of automation include reduced costs, increased efficiency, simplified operations, minimized risks, enhanced security, and improved predictability, all of which help streamline processes. By saving time, you can allocate more of it to other important tasks.

Business automation is often referred to as "Digital Transformation." It is essential in today’s business landscape to adapt to changing market demands. Manual processes can lead to chaos, including excessive paperwork, missed tasks, and lower productivity. Automation allows you to focus on accountability, customization, insights, and faster turnaround times, making your job easier and enabling you to concentrate on tasks that add value to your business.

Automating your business provides valuable insights and allows you to analyze processes more effectively, identifying and addressing any inefficiencies or standardizing procedures. This also improves customer satisfaction, particularly in service delivery.

To illustrate the importance and impact of automation, let me share a brief example. When I worked with a media organization, a colleague frequently stayed late because he had to manually process content data dumps. He would unzip files, create metadata in Excel, and then upload both content and metadata into a Content Management System for an entertainment portal. This process was time-consuming and frustrating. I offered to help by automating his task. I created an Excel VBA script that read all folders and files from the data dump and formatted them in Excel as needed. This simple automation reduced his workload from 5-6 hours daily to just 30 minutes.

This example shows how automating even a single process can significantly ease your workload and help balance work and personal life. We encourage you to consider how automation could benefit your daily operations and invite you to reach out to us at Profectus. We are here to help digitalize your business, whether you’re operating locally or globally.

Post By: Kiran Wagh
Date: 20-06-2015